Azhar Bilal
Category & Trade Manager South Zone
Professional Summary
Azhar Bilal is a results-driven Category & Trade Manager with over 14 years of progressive experience in sales management, trade marketing, and dealer engagement. He is skilled in optimizing business intelligence systems, managing loyalty and incentive programs, and leading large-scale events and dealer engagement initiatives. He has proven expertise in sales forecasting, market penetration strategies, digital engagement, and international dealer management. With a strong background in financial services, property management, and health information systems, he brings a versatile career spanning multiple industries.
Professional Experience
Category & Trade Manager South Zone
Fatima Group
- Optimized Business Intelligence Systems for channel reporting and circulation.
- Managed dealer appreciation initiatives including Long Service Awards (10 and 15 years).
- Designed and executed yearly loyalty programs and incentive schemes.
District Sales Manager
Fatima Group
- Achieved district sales goals and profitability targets through strategic sales planning.
- Developed action plans for new market penetration and customer acquisition.
- Prepared annual budgets | sales projections | and financial variance analysis.
Personal Banking Officer
Samba Financial Group
- Performed branch operations including account opening | maintenance | and closures.
- Assisted clients in selecting financial products while cross-selling banking services.
- Promoted customer retention and referrals through excellent relationship management.
Admin / Branch Manager
Copperstones International Properties
- Established and managed a new sales branch in Karachi.
- Recruited and trained agents while leading sales operations.
- Organized client visits to Dubai and represented company projects at Cityscape Exhibitions in Dubai and Abu Dhabi.
Health Management Information System Officer
Ministry of Health AJ&K (financed by UNICEF)
- Worked under WHO supervision on the Disease Early Warning System.
- Conducted data entry | analysis | and bulletin reporting using Epi Info software.
- Facilitated WHO-led training programs on health care and capacity building.
Admin / Sales Officer
Copperstones International Properties
- Supported sales office operations and customer acquisition strategies.
- Maintained client databases and ensured smooth processing of business operations.
Education & Certifications
Academic History
Master of Business Administration (MBA)
Marketing, University of Sindh, Pakistan
(2017 – 2018)
Master’s Degree, Economics
University of Sindh, Pakistan
(2009 – 2011)