Qadeer Ahmad
Regional Sales Manager
Professional Summary
Qadeer Ahmad is an experienced sales management professional with more than a decade of expertise in route to market execution, trade marketing, and distribution management within the FMCG sector. He has extensive on ground experience across major markets in Sindh, Balochistan, and Central Punjab, developing strategies that improve market penetration and operational efficiency. Currently serving as Regional Sales Manager at Roomi Enterprises Pvt Ltd, he focuses on driving regional sales growth, strengthening distribution networks, and enhancing brand visibility. Alongside his industry experience, he holds a professional diploma in Sales Force and Operations Management from West Virginia University and certifications from global institutions including Google and IBM.
Professional Experience
Regional Sales Manager
Roomi Enterprises (PVT) LTD.
- Monitor market trends | competitor activities | and consumer behavior to identify growth opportunities.
- Manage key relationships with distributors| retailers | and business partners to ensure product availability.
- Prepare sales forecasts | performance analysis | and KPI reports for senior management.
Regional Operations Manager
Lotte Kolson (Pvt.) Limited
- Oversaw regional operational performance and supported sales strategy execution.
- Managed distribution channels and operational processes to improve regional efficiency.
- Coordinated with sales teams and distributors to strengthen product availability and market coverage.
Area Sales Manager
Lotte Kolson (Pvt.) Limited
- Managed regional sales teams and territory operations.
- Developed trade marketing initiatives to increase product visibility and sales performance.
- Strengthened distribution networks and improved channel development strategies.
Territory Manager / Customer Manager
METRO Pakistan (Pvt) Limited
- Handled territory level sales management and customer relationships.
- Supported retail partnerships and ensured product availability across key accounts.
- Worked with teams to improve sales growth and market performance.
Territory Sales Executive / Manager
Mitchell's Fruit Farms Limited
- Managed territory distribution operations and sales activities.
- Led team management initiatives and strengthened retail channel relationships.
- Improved market penetration through effective trade marketing strategies.
Territory Sales Manager / Officer
PepsiCo
- Managed distribution networks and sales operations within assigned territories.
- Led sales teams and implemented trade marketing strategies to improve product visibility.
- Maintained strong relationships with distributors and retail partners to support growth.
Education & Certifications
Academic History
Diploma in Sales Force and Operations Management
West Virginia University
2026
Bachelor of Commerce BCom
Shah Abdul Latif University Khairpur
1999