Atif Hafeez
Senior Director Marketing
Marketing & Sales
Professional Summary
Atif Hafeez is a highly experienced marketing leader with over 25 years of expertise in digital marketing, e marketing, and growth strategies. He specializes in SEO, PPC, social media marketing, web development, and project management. Known for his strategic mindset and leadership capabilities, he has successfully led large marketing teams, implemented innovative campaigns, and driven business growth across multiple organizations. He is also recognized with Sitara-e-Imtiaz and ranked among the Top Ten Most Prominent Professionals of Pakistan.
Professional Experience
Sep 2022 - Present
Senior Director Marketing
PointofIT
- Leading internal and external marketing projects | driving digital strategies | and overseeing campaign execution.
- Managing cross functional teams | ensuring performance optimization | and delivering business growth.
- Developing innovative marketing approaches to enhance brand visibility and market presence.
Dec 2020 - Sep 2022
Sr. Director Digital Marketing
Medcare MSO
- Led digital marketing strategies | managed SEO | SMM | and SEM teams for business growth.
- Coordinated with international teams | aligned marketing goals | and ensured campaign effectiveness.
- Oversaw performance marketing initiatives and improved overall digital presence.
Oct 2017 - Sep 2019
Head of Marketing
DANCOM Telecommunication
- Managed company wide marketing operations | developed strategies | and led digital and traditional teams.
- Implemented sales and marketing plans | handled vendor coordination | and supported business development.
- Conducted training sessions and contributed to organizational growth through strategic planning.
Education & Certifications
Academic History
Master of Science, Marketing
Beijing University of Technology, China
2008 – 2009
Master’s Degree, Information Technology
University of Arid Agriculture Rawalpindi, Pakistan