Khurram Abbas Promoted to Manager GT Transformation and Commercial Excellence at FrieslandCampina

Khurram Abbas has embarked on an exciting new chapter as Manager GT Transformation and Commercial Excellence at FrieslandCampina, where he will lead transformation and commercial excellence initiatives across the Middle East, Pakistan, and Africa. Backed by extensive leadership experience at FrieslandCampina, Colgate-Palmolive, Nestlé, Abudawood Pakistan, and Reckitt, he has consistently delivered impactful results in sales, trade marketing, channel development, and business transformation. His expertise in driving commercial growth, strengthening go-to-market strategies, and building high-performing teams positions him to create lasting value across diverse regional markets.