Dr. Zeelaf Munir Leading EBM as Managing Director & CEO

Dr. Zeelaf Munir, Managing Director and CEO of English Biscuit Manufacturers (EBM), continues to lead the organization with a visionary focus on innovation, sustainability, and inclusive growth.

Under her dynamic leadership, EBM has solidified its position as a market leader in Pakistan’s FMCG industry, driving modernization, expanding its brand portfolio, and promoting responsible business practices that prioritize nutrition and community well-being.

Her strategic foresight and purpose-driven approach have transformed EBM into a progressive, future-ready organization, setting new standards of excellence in the consumer goods sector.