Farid Saleem Promoted to Senior Brand Manager at CCL Pharmaceuticals

Farid Saleem has been promoted to Senior Brand Manager at CCL Pharmaceuticals, where he now leads Pulmonol, the 2nd largest brand at CCL Pharmaceuticals and the 3rd largest in Pakistan’s cough market.

With a strong foundation in brand leadership and strategic marketing, Farid has consistently driven growth through data-driven insights, innovative campaigns, and impactful product positioning. His experience spans key roles at Himont Group and Pacific Pharmaceuticals, where he managed major brands across gastro and pain segments with measurable success.

Armed with a Doctor of Pharmacy (PharmD) from the The University of Lahore and an MBA in Marketing from NCBA&E, Farid brings both scientific expertise and commercial acumen to his role, making him a dynamic leader shaping Pakistan’s pharmaceutical landscape.