Awais Abbasi
Marketing Manager
Agriculture & Food Industry
Professional Summary
Awais Abbasi is a seasoned marketing professional with over 10 years of experience in the tea and consumer goods industry. He specializes in developing and executing innovative marketing strategies that enhance brand visibility, drive product adoption, and strengthen market presence. Known for his creative approach, analytical mindset, and collaborative leadership, he consistently delivers campaigns that connect with consumers and support business growth.
Professional Experience
Oct 2018 – Present
Marketing Manager
Islamabad Tea Company
- Leading marketing initiatives across product launches | brand campaigns | and promotional activities.
- Analyzing consumer behavior and market trends to identify growth opportunities.
- Driving engagement strategies and overseeing cross-functional collaboration to achieve business objectives
Aug 2015 – Oct 2018
Marketing Executive
Islamabad Tea Company
- Managed marketing campaigns and sales support activities.
- Contributed to brand development and market expansion strategies
Jan 2015 – Jul 2015
Sales Executive
Graphic Art, Dubai
- Engaged with clients to drive sales | develop relationships | and deliver tailored marketing solutions.
Jul 2011 – Jan 2015
Client Service Executive
Adsells Publicity (Pvt.) Ltd
- Supported client campaigns | coordinated project delivery | and maintained strong customer relationships.
Education & Certifications
Academic History
Master of Business Administration (MBA), Finance
National University of Modern Languages, Islamabad
2009 – 2011
Professional Certs
Core Competencies
Marketing Strategy
Search Engine Optimization (SEO)
Team Management
Business Development
Customer Service
Brand Development
Campaign Planning and Execution