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Muhammad Faizan Bhaty

Muhammad Faizan Bhaty

Design Lead – International Business

Information Technology (IT) & Digital
Organization EBM
Location Karachi, Pakistan

Professional Summary

Muhammad Faizan Bhaty is a creative visual and branding professional specializing in packaging design, brand identity development, and visual communication for FMCG and international markets. With strong experience in both digital and print media, he focuses on transforming ideas into impactful design solutions that strengthen brand presence and consumer engagement. He has worked across leading FMCG organizations, delivering strategic design work for packaging, e-commerce platforms, retail displays, and global brand systems.

Professional Experience

Jan 2026 – Present

Design Lead – International Business

EBM

  • Leading international brand design strategy | developing global visual identity systems | ensuring brand consistency across markets.
  • Overseeing packaging design and storytelling | managing cross functional creative teams | aligning design with business goals.
  • Creating integrated brand communication systems | mentoring design execution | improving global consumer engagement.
Jul 2023 – Jan 2026

Creative Visualizer

Prime Human Resource Services (Shan Foods Project)

  • Developed packaging and branding visuals | created e-commerce and Amazon A+ content | enhanced product presentation quality.
  • Designed retail and kiosk displays | collaborated with marketing teams | improved brand storytelling impact.
  • Delivered cross platform creative solutions | ensured design consistency | supported FMCG brand growth.
Feb 2021 – Jun 2023

Creative Visualizer

Shan Foods Private Limited

  • Created packaging designs for FMCG products | developed print and digital marketing materials | improved brand visibility.
  • Designed e-commerce visuals and promotional campaigns | supported product launches | enhanced consumer engagement.
  • Contributed to brand redesign initiatives | built retail communication materials | strengthened visual identity systems.

Education & Certifications

Academic History

Bachelor of Science Animation Media Sciences

Iqra University (IU)

High School Diploma Business Commerce

Rangers College

Professional Certs

Core Competencies

Packaging Design Brand Identity Development Visual Communication Graphic Design Adobe Illustrator Adobe Photoshop Adobe Premiere Pro UI Visual Design Amazon A+ Content Design Retail Display Design Typography Creative Direction FMCG Branding Digital Media Design Print Media Design E commerce Design