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Shayan Khan Kakar

Shayan Khan Kakar

Event Marketing Manager

Marketing & Sales
Organization Golden Pearl Cosmetics (Pvt) Ltd
Location Lahore, Pakistan

Professional Summary

Dynamic event marketing professional with more than 8 years of experience in event planning, brand activation, and business development across cosmetics, lifestyle, and corporate sectors. Proven track record in conceptualizing and executing large-scale events, trade shows, and exhibitions that enhance brand visibility and drive market growth. Skilled in stakeholder engagement, vendor management, and cross-functional team leadership, with additional experience as a corporate trainer in event management. ACCA background adds strong financial and management insight to strategic planning and execution.

Professional Experience

Aug 2021 – Dec 2021

Business Development Manager

Grand Living

  • Developed strategic partnerships and expanded the client portfolio within the lifestyle and interiors market.
  • Identified growth opportunities and pitched solutions to potential clients.
Aug 2019 – Nov 2021

Business Development Manager

Pakistan Furniture Council

  • Spearheaded business development initiatives for exhibitions and trade shows.
  • Built alliances with industry stakeholders to increase participation and sponsorship.
  • Enhanced the visibility of Pakistan’s furniture sector in regional and global markets.
Feb 2017 – Jan 2019

Event Manager

Pakistan Expo Centres

  • Organized trade shows | conventions | and exhibitions from concept to execution.
  • Managed operational logistics including vendor contracts | venue management | and on-site supervision.
  • Delivered events that attracted national and international participation.
Feb 2017 – Nov 2017 (Part-time)

Event Management Trainer

Tourism Development Corporation of Punjab

  • Designed and delivered training programs on event planning and management for professionals.
  • Mentored participants on practical skills including budgeting | logistics | and marketing.

Education & Certifications

Academic History

ACCA (Management Track)

SKANS

(2013 – 2015)

Professional Certs

Core Competencies

Event Planning and Execution Brand Activation and Marketing Business Development and Partnerships Team Leadership and Management Vendor and Stakeholder Relations Budgeting and Resource Optimization