Ayaz Nadeem Appointed as Marketing Manager at SOGO Group of Companies

Ayaz Nadeem has joined SOGO Group of Companies as Marketing Manager, marking another significant milestone in his career as a marketing leader with extensive experience in brand strategy, performance marketing, and business growth.

Before joining SOGO Group of Companies, Ayaz served as Manager Marketing & Communications at Alkaram Farm Technologies and Farmevo, where he led integrated marketing campaigns, digital transformation initiatives, SEO and PPC strategies, lead generation programs, and cross-functional marketing operations. His work contributed to substantial business growth, stronger brand visibility, and measurable improvements in campaign performance across multiple digital channels.

Earlier, he spent 6 years at UPL Corp | Agri Solutions as Product Manager, successfully managing a portfolio of innovative products, leading nationwide marketing campaigns, supporting product launches, strengthening sales enablement initiatives, and delivering exceptional business results, including significant year-over-year sales growth through data-driven marketing strategies.

Holding an MBA in Marketing from the Institute of Business Management, Ayaz brings more than eight years of expertise in Brand Management, Digital Marketing, Performance Marketing, Product Marketing, Lead Generation, Go-to-Market Strategy, Marketing Communications, SEO, PPC, Social Media Advertising, and Business Development.