Sahir Shoaib Joined as Marketing Manager (International Business) at Hoechst Pakistan Limited

Sahir Shoaib has taken on the role of Marketing Manager (International Business) at Hoechst Pakistan Limited. With a decade of experience spanning the pharmaceutical and advertising industries, he brings a strong background in strategic marketing, international brand management, and business expansion.

Before joining Hoechst Pakistan Limited, Sahir served as Business Manager (International Marketing) at ATCO Laboratories Limited, where he successfully led operations across the ASEAN region, driving market growth and regional brand visibility. His earlier leadership at Pharmatec Pakistan (Private) Limited further strengthened his expertise in managing multinational teams, developing localized marketing campaigns, and executing data-driven strategies for emerging markets.

Sahir’s creative vision and marketing innovation continue to define his professional journey, blending strategic storytelling with measurable business impact.