Ahmed Bin Khalid Appointed as Patient Journey Partner at Roche

Ahmed Bin Khalid has joined Roche as a Patient Journey Partner, bringing a wealth of expertise in pharmaceutical product management, brand strategy, and patient-centric growth.

With over 7 years of experience, Ahmed has successfully led multiple product launches, optimized marketing strategies, and delivered measurable improvements in both market performance and patient outcomes.

Previously, Ahmed contributed to leading pharmaceutical organizations including Getz Pharma, The SEARLE Company Ltd., and Indus Pharma, driving initiatives such as nationwide awareness campaigns, cross-specialty advisory boards, and strategic brand positioning for key products in diabetes, cardiovascular, and metabolic therapy areas. His efforts have consistently resulted in significant increases in prescription uptake, unit growth, and stakeholder engagement.

Ahmed holds a Doctor of Pharmacy (PharmD) degree from Hamdard University and a Diploma in Strategic Marketing from the Institute of Business Administration, underscoring his strong foundation in both clinical and commercial excellence. His appointment reflects his commitment to innovation, strategic thinking, and advancing patient-centric healthcare solutions.